Programmatic advertising agency

Every impression is an auction. We win the right ones.

PPC Turkey manages brands' digital ad budgets across programmatic platforms. We find your audience with data, produce the creatives, bring back visitors who left without converting, and report exactly where every dollar goes.

Who we work with

For every brand with a performance goal

E-commerce brands

Dynamic retargeting that reminds shoppers of abandoned carts, plus ROAS-focused sales campaigns.

Mobile apps

Campaigns optimized for installs and in-app events, measured through your MMP integration.

Agencies

White-label programmatic management for your clients. You own the strategy, we run the operation.

B2B and SaaS

Qualified lead generation with targeting by industry, company size and interest.

Services

Every layer of your campaign, one team

When media buying, creative and measurement sit with different teams, budget gets lost in between. We run all four together.

Programmatic campaigns

RTB · PMP · PG

Real-time bidding across display, video, native and CTV inventory through leading DSPs.

  • Targeting by demographics, interests, location and device
  • Private marketplace (PMP) deals with premium publishers
  • Brand safety and invalid traffic (IVT) filtering
  • Frequency capping to stop wasted spend
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Banner and creative production

HTML5 · Video

Fast-loading, click-worthy ad creatives built to IAB standards, with a dedicated design for every size.

300×250728×90320×50300×600160×600970×250
  • Static, animated HTML5 and 6–15 second video formats
  • Dynamic product creatives driven by your feed
  • Multiple variations per campaign for A/B testing
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Retargeting

Pixel · CRM

Reach visitors who browsed your site but didn't convert, and show them the products they looked at.

  • Segments based on visit depth and cart status
  • Cross-sell to existing customers using CRM lists
  • Lookalike audiences to find new users
  • Automatic exclusion of users who have converted
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Reporting

CPM · CTR · ROAS

Clear, regular reports that follow every step from impression to sale.

  • Weekly summary and detailed monthly performance report
  • Google Analytics 4 and ad platform data combined in your reports
  • Concrete recommendations for the next month in every report
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Our DSP network

One DSP never reaches every audience

Each demand-side platform has its own publishers, inventory and pricing. For this reason, we manage our campaigns across a wide network of DSPs, including Bidscube, Adsterra, Epom, SmartyAds and many others. We continuously expand this network and sign agreements with new DSPs every month.

  • Bidscube
  • Adsterra
  • Epom
  • SmartyAds
  • + new DSPs every month
Why PPC Turkey

Your budget, your data

Transparent media costs

Media spend and service fees are shown as separate line items. No hidden commissions.

Dedicated account manager

One point of contact who knows your campaign end to end, with same-day replies on business days.

Local market expertise

A team that knows Turkey's publishers, consumers and seasonal patterns first-hand.

Brand safety

Your ads never appear next to unsuitable content. Block lists are built for each campaign.

Ongoing optimization

Bids, targeting and creatives aren't set and forgotten. We update them every week based on the data.

Flexible terms

Monthly engagements and test campaigns instead of long, binding contracts.

How we work

Five steps from first call to first report

From setup to reporting, you always know what's happening now and what comes next.

  1. Discovery and goals

    We learn your business and competitors, agree on target KPIs (CPA, ROAS, reach) and build the budget plan.

    1–3 days
  2. Technical setup

    Tracking pixels, conversion events and audience segments are set up, and we test that measurement works correctly.

    2–4 days
  3. Creative production

    Banner and video sets are designed and sent for your approval. Revisions are completed at this stage.

    3–5 days
  4. Launch and optimization

    The campaign goes live. After a 14-day learning period, we adjust bids and targeting every week.

    Ongoing
  5. Reporting

    Weekly summaries, a detailed monthly report and a review meeting to plan the next period.

    Weekly / monthly
FAQ

Frequently asked questions

Can't find your answer here? Write to us.

What is programmatic advertising?

It's the automated buying of ad space through auctions that run in milliseconds for every single impression. You define your target audience, and the system bids only on impressions that match it.

How is it different from Google Ads or Meta ads?

Google and Meta sell inventory on their own platforms. Programmatic campaigns let you run ads across thousands of news sites, apps and video platforms at once. They usually work as a reach and retargeting layer that complements those channels.

How much does it cost?

There is a one-time setup fee of $1,000, which we waive if your monthly budget is $5,000 or more. After that, you pay a fixed monthly fee of $1,000 plus a 5% platform fee on your ad spend. For demo budgets, you only pay the 5% platform fee, with no other costs.

Do I need to provide the creatives?

No. If you have existing creatives, we adapt them to the required formats. If not, our team produces all banner and video sets from scratch.

Is there a minimum contract term?

Our standard engagement is monthly and can be ended with one month's notice. Longer-term agreements come with a discount on service fees.

Contact · Get a quote

Let's plan your campaign together

Fill in the form and we'll prepare a media plan and quote tailored to your business.

  1. 01We review your request and reply within 1 business day.
  2. 02We talk through your goals in a 30-minute call.
  3. 03We send you a written media plan and quote.
info@ppcturkey.com
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